Key Account Sales manager, China, Guangzhou - Next Generation Sequencing

Twist Bioscience

Twist Bioscience

Sales & Business Development
Posted on Wednesday, July 3, 2024


The Key Account Manager, will work to establish and grow Twist’s market position in the area of Next Generation Sequencing (NGS) products. Primarily the manager will be responsible for the day to day activities associated with managing, maintaining and growing strategic, high value accounts within China. The role will require developing strategic goals, building key customer relationships, identifying business opportunities, negotiating and closing business deals and maintaining extensive knowledge of market conditions.

The Key Account Sales Manager (NGS) will report to the China Key Account Leader, and will work to identify and facilitate opportunities to create and grow business partnerships with pharmaceutical, biotechnology, and other related companies and academics institutes in the implementation of Twist’s technologies in the fields of Next generation sequencing.

The Key Account Sales Manager (NGS) will occasionally work with the existing sales team and assist in creating, uncovering, establishing, developing and closing opportunities, contracts and agreements with customers, collaborators.


  • Prospect and create leads of potential customers, collaborators and partners that will generate revenues from the NGS portfolio.
  • Generate, drive and secure a continuous deal flow of NGS sales to customers and partners that will lead to high value commercial agreements.
  • Create contracts outlining the pricing associated with the account based on a number of factors such as sample volume.
  • Work collaboratively with the Field Application Support (FAS) team to provide technical support for customers when required.
  • Assist in the negotiations to close NGS orders and establish collaboration and partnership contracts.
  • Support, maintain and grow current and newly entered customer relationships, collaborations and partnerships in an alliance management role to foster satisfied, customer-focused development and/or commercial partnerships
  • Develop and maintain a roadmap of all potential customer, collaborator and partnerships to maintain a healthy, growing and diversified revenue pipeline
  • Work collaboratively with TWIST marketing to create product exposure and build TWIST brand in China.
  • Ensure that opportunities are kept up to date in SFDC for senior manager visibility.


  • Demonstrated scientific problem-solving skills. In-depth understanding of the requirements in industrial applications, enabling them to build strong relationships with key customers, understanding their requirements and being able to propose solutions during on site visits.
  • Ability to participate with others as a member of the team to ensure that demanding and difficult projects are handled smoothly and cooperatively.
  • Strong desire to win business and establish long term customer relationships.
  • Excellent communication skills including verbal, written and presentation skills.
  • Must be willing to travel up to 50%.


  • Requires a master’s degree in Biology, Molecular Biology, Biochemistry or related field; or the equivalent knowledge and experience. A PhD degree is desirable.
  • Requires a minimal of 3-5 years technical experience in the NGS.
  • A background in technical sales and support is preferred.