Marketing Manager



Marketing & Communications
United States
Posted on Thursday, July 4, 2024

Location: Remote, but the ability to work East Coast hours is essential.

About Us

We're a pioneering health tech company that aims to revolutionize the future of healthcare. We're all about enhancing the patient journey, particularly for those common diseases that affect most people and take up most of our precious healthcare resources.

Our secret weapon? Genomics! We use it to power our tools and systems, improving every step of the patient pathway. From preventing diseases to screening, diagnosing, treating, and even developing new medicines - we've got it covered.

But we're not stopping there. Our vision is a world where everyone benefits from our genomic technology, helping folks and entire populations to live longer, healthier lives. So, if that all sounds exciting, come join us!

A Day in the Life

This role will play a role in shaping the digital and content strategies to achieve our marketing goals and be responsible for the implementation of digital initiatives and campaigns. You will utilize a comprehensive grasp of digital marketing to enhance digital engagement, drive leads, and attain overarching business goals.

In this role, you will have the opportunity to drive initiatives at the strategic planning stage through hands-on execution, as well as analytics and optimization.

Your responsibilities will encompass leading content creation and digital sales enablement efforts to support demand generation and customer conversion. Additionally, you'll oversee digital campaigns identifying areas for A/B testing, and enhancement and guiding decisions based on data-driven insights.

What you will need:-

  • Digital marketing experience with demonstrated knowledge of marketing automation and CRM, CMS and website management, SEO, Google Analytics, and social media platforms

  • Demonstrated success leading content creation & digital sales enablement initiatives to support demand generation

  • Expertise from strategic development through execution of high-visibility programs including marketing campaigns, editorial calendars, website redesigns, and similar initiatives

  • Deep understanding of analytics and program performance, demonstrating success of optimising campaigns and/or initiatives over time.

  • Exceptional communication and writing skills, adaptable across various customer audiences and stakeholders

  • Demonstrated success in a fast-paced, rapidly evolving, agile environment when continuous innovation is required

  • Previous experience working with both B2B and B2C audiences

  • 2+ years of experience within healthcare, health-tech or life sciences

So whats in it for you?

  • Salaries: Our salaries are externally benchmarked annually to ensure you receive compensation that aligns with the market.

  • Generous Holiday Allowance: 25 days of annual leave, an additional 3-day company shutdown at the end of the year, plus statutory US holidays. More time for you to unwind and enjoy.

  • Progression: We've got a straightforward and open progression framework that lets you easily see your strengths and areas where you can improve. With this knowledge, you can set personal goals to help you move up the career ladder.

  • Invest in Your Future: Take advantage of our training and development opportunities. From regular training courses, to access to a wide range of L&D materials. We're committed to helping you grow and succeed!

  • Remote Working: Prefer candidates located in Eastern or Central time zone; the ability to work East Coast hours is required

  • Wellbeing: We've got you covered: Enjoy 401k, medical insurance, a Health Savings Account, dental and vision plans, life/AD&D insurance, and disability coverage. Your well-being matters to us.

  • An inclusive workplace: Genomics wholeheartedly embraces and champions Equity, Diversity and Inclusion (ED&I) initiatives. We foster an inclusive environment through various means, such as our 'All in Club,' a platform where we come together to celebrate, engage in meaningful discussions, and create awareness. Additionally, we offer our 'Bank Your Bank Holiday' program, allowing you to exchange public holidays for dates that hold personal or cultural significance to you. It's our way of ensuring that every member of our community feels valued and included.

Would you like to learn more? Great, we’d love to chat. Please reach out for more information and to see if this opportunity is right for you!

Genomics Inc is dedicated to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Genomics Inc politely requests no contact from recruitment agencies. We do not accept speculative CVs from recruitment agencies nor accept the fees associated with them.